In the context of the economic transformations taking place in Algeria and its efforts to strengthen domestic production and reduce dependency on foreign markets, initiatives aimed at empowering small enterprises and supporting integration into local value chains are becoming increasingly important. Among these initiatives, the National Agency for the Support and Development of Entrepreneurship (NESDA) is launching its new program 'Localization' (Al Tawteen), an accelerator that boosts the integration between small enterprises and economic operators, providing new opportunities for cooperation and a strategy that translates the state's vision for building a competitive economy based on innovation and local production.
The National Agency for Support and Development of Entrepreneurship (NESDA) is launching its new and ambitious program, "Al Tawteen" (Localization), as a strategic step aimed at enhancing local economic integration and building national value and production chains based on micro-enterprises. The program focuses on import substitution by replacing imported inputs with Algerian products and services through the creation or development of micro-enterprises capable of meeting the needs of economic operators across various sectors. "Al Tawteen" acts as an accelerator that speeds up the integration between micro-enterprises and large economic operators, providing new opportunities for cooperation and local production. Furthermore, "Al Tawteen" contributes to strengthening the capabilities of national enterprises by providing sustainable job opportunities and local markets, building strong economic links between micro-enterprises and major players, reducing the import bill, and enhancing the competitiveness of the local market. The General Manager of the Agency, Mr. Bilel Achaacha, emphasizes that the program relies on a smart and rapid communication mechanism that enables effective linkage between micro-enterprise providers of products and services and large economic operators. This opens the door for new cooperation and investment opportunities that strengthen the national production system and support the path of comprehensive economic growth. Thus, "Al Tawteen" embodies a national vision based on innovation, efficiency, and reliance on local capabilities to build a strong, diversified, and sustainable economy.